AI Insights · Timothy · January 2022
Top 5 Photo and Video Apps on iOS in Africa Q4 2021
In Q4 2021, the top 5 Photo and Video apps on iOS in Africa showed varied performance in terms of downloads, revenue, and active users, with some apps experiencing significant growth.
In the fourth quarter of 2021, Africa witnessed diverse performance trends for the top 5 Photo and Video apps on the iOS platform. According to data from Sensor Tower, these apps experienced fluctuations in weekly downloads, revenue, and active user metrics.
Snapchat saw a notable increase in weekly downloads, starting at approximately 76K in late September and peaking at around 113K by the end of December. Weekly revenue showed a modest rise, particularly mid-November with figures reaching around $66. Weekly active users also followed an upward trajectory, growing from about 3.6M in late September to over 4.3M by the end of the quarter.
Instagram maintained steady weekly downloads, fluctuating between 78K and 90K throughout the quarter. Revenue peaked at around $702 in early November, while weekly active users remained relatively stable, hovering around 3.5M to 3.6M.
YouTube: Watch, Listen, Stream demonstrated consistent performance with weekly downloads ranging from 72K to 94K. Revenue peaked at approximately $41K in late November. The app enjoyed a stable user base, with weekly active users staying around the 10.5M to 10.7M mark.
Picsart AI Photo Video Editor had a varied performance in terms of weekly downloads, which ranged from 17K to 24K. Revenue showed minor fluctuations, peaking at roughly $10K in late September. Active users remained stable, averaging around 360K to 400K throughout the quarter.
InShot - Video Editor experienced a steady increase in weekly downloads, starting at around 16K in late September and reaching approximately 24K by December end. Revenue saw a gradual rise, peaking at about $4K in late November. Active users also grew steadily, from around 170K to nearly 200K by the end of the quarter.
For more detailed insights and comprehensive data, visit Sensor Tower.